Brand strategy ebook for entrepreneurs + Small Business owners
We know what we want, but then other ideas pop up. The world of mood boards and Pinterest fills our minds with too many images. It’s a sensory overload and it’s overwhelmed and confused us.
Our ideas also get the best of us. We think we found the perfect look, the right feel, the ideal aesthetic. And then…
TO CRAFT YOUR DREAM BUSINESS, BUILD YOUR BRAND IDENTITY, AND CREATE A BUSINESS PLAN
Actually, you shouldn't be focusing on those things first.
Why? Because strategy, planning, and dreaming need to come first.
When your goals are clear and you've figured out exactly how to set up your brand for growth, then the visuals will be easy.
What if you can figure all of that out before you put in too much time into it?
All of those free courses, blog posts, and worksheets have sent you on a path of uncertainty with your business.
+ Now, you'll finally know what to focus on first.
+ You'll won't waste time on marketing "fluff".
+ You'll have clear steps to know what you can prioritize.
+ You'll know how to research and plan effectively based on your goals.
+ You'll have a clear vision of what your brand will mean for you + your customers.
+ You’re not sure who your audience is
+ You don’t know how to target or attract your ideal customer
+ You wasted too much time on admin work with nothing to show for it
+ People don’t understand your vision
+ You’re doing too many things
…But you feel like you’re not doing enough
+ You don’t know how to make your website speak for you
+ Your business “look” is not what you were expecting
+ You’re an information addict who’s overwhelmed
Chapter 1: Introduction to Branding
Chapter 2: Brainstorm yourself
Chapter 3: Directing your brand
Chapter 4: Finding your dream customer
Chapter 5: Mapping Your visual Style
Chapter 6: All About Color
Chapter 7: Typography
Chapter 8: Craft your about page
Chapter 9: Logo Basics
Chapter 10: Making a style guide
+ DIY Branding Ebook
+ DIY Branding Workbook