Before the design begins, we go through exercises to reveal more about what the brand message and aesthetic should be based on the target market, industry, and goals of the company.
Oriana Photography serve
s as a tour guide to those who want to create lasting memories
with their loved ones. To teach people the importance of
being in the moment and being present.
The customer is someone who cherishes time with family above all else. She likes to live in the moment and travel when possible, and she needs someone to capture those moments and be carefree.
Create a brand identity to attract a clients in Charleston, SC + Costa Rica for vacation, wedding, and other celebratory event photography.
A logo, typography, color palette, and marketing collateral that reached a clientele of families looking to document their time in paradise.
Oriana Photography captures a festive but elegant brand. The visuals are vibrant with a hint of topics, but lightened up with a playful feel to capture the photographer's personality.
*logo animation by ianmackley.com
Working with Franzine was amazing. Her process was deliberate, easy to follow, and yet almost magically powerful. I have launched the brand, and it's already attracting more of my target market. I am confident and proud of my branding, and that is thanks to Franzine.
- Oriana Fowler